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How To Run Display Campaigns That Work In 4 Steps

Display (Banner) Advertising Is Hard If you've not run Display Ads before, one thing is for sure - you will throw money away until you get at least 2-3 years experience running them. There are hundreds of little nuances, some of them critical. Here we are going [...]

By |2019-01-20T14:51:09+01:00October 17th, 2018|Categories: Display, Pay-Per-Click|Tags: , , , |0 Comments

Facebook Targeting Options

A guide through the minefield of Facebook targeting options With so many targeting options on Facebook, how do you choose what to set up! There are tonnes of ad type options now too, something we'll come on to very soon. This article is just about targeting and audiences. [...]

Google Adwords Audiences Explained – A Complete Guide

What are Google Adwords Audiences? Google Adwords audiences are a relatively fresh marketing concept. Pay per click advertising used to be about websites. Which website you will appear on, decided by keyword matching for that website. That is so noughties. It's still worth doing, but today's advertising [...]

By |2018-05-31T08:46:18+01:00October 4th, 2017|Categories: Pay-Per-Click|Tags: , , , , |1 Comment
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