Results Reporting Including *Connected* Website Phone Calls
If you're not getting measurement like this, your ad spend is blind. Usually for a good reason, whoever is running it doesn't want to be held accountable to RESULTS!
We do. In fact, we insist on it.
The Normal Agency Report
Is a 25 page confusing Powerpoint Presentation about "impressions", "views", "engagement", "clicks".
Subtext: a very deliberate load of waffle to pull the wool over your eyes because they don't know how it's performing, or don't want you to know.
If that's happening to you, seriously, get that sorted - it is possible.